Company Story
Understand the business. What do they actually do?
⏱️ Time to read: 3 minutes 📱🌐 Platform: Both iOS & Web 👤 Best for: Long-term investors
📖 What is Company Story?
Company Story explains the business in plain English - no jargon.
Answers:
What does this company do?
How do they make money?
Who are their customers?
What's their competitive advantage?
What's the growth story?
Example (TSLA):
Tesla makes electric vehicles and energy products. Revenue comes from: Vehicle sales (80%), Energy storage (10%), Services (5%), Regulatory credits (5%). Main products: Model 3/Y (mass market), Model S/X (luxury), Cybertruck (trucks), Powerwall/Megapack (batteries). Growth driver: EV adoption globally. Competitive edge: Vertical integration, Supercharger network, brand.
📊 Sections Included
1. Business Overview
What the company does (in one paragraph)
Founded when and by whom
Headquarters location
Number of employees
2. How They Make Money
Revenue breakdown by segment
Key products/services
Customer base (B2B or B2C?)
Business model (subscription, one-time, etc.)
3. Industry & Market
Industry classification
Market size
Growth rate of industry
Market position
4. Competitive Landscape
Main competitors listed
Market share comparison
What makes them different
5. Growth Drivers
Why the company will grow
Catalysts ahead
Long-term trends supporting them
6. Key Risks
What could go wrong
Competition threats
Regulatory risks
Market risks
💡 Why Company Story Matters
For long-term investors (Sage):
Must understand what you own
Business model determines returns
Quality companies = compound growth
For traders (Blitz/Maverick):
Context for price movements
Understand catalysts
Know what news matters
"Never invest in a business you don't understand" - Warren Buffett
📱 Where to Find It
Ticker Page → Company Section
Scroll to Company tab/section
Full story + key metrics
Links to competitors
❓ FAQ
Q: Is Company Story AI-generated? A: Yes, AI synthesizes from multiple sources, writes in simple language.
Q: How often is it updated? A: When major business changes occur (acquisitions, pivots, etc.).
Q: Can I see financial statements here? A: Basic info here. Full financials in Financials tab.
What's Next?
Ticker Overview → - All ticker features
Performance → - Price charts & returns
Company Story = Understand What You're Buying! 📖🏢
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